For over 50 years, The Lawrence Hall of Science at UC Berkeley has been at the forefront of science education. This full rebrand was done in collaboration with museum leadership & IDEO. To complement the physical relaunch, we designed a full UX/UI update for lawrencehallofscience.org and a photography & video program to capture portraits of tomorrow’s inventors, scientists and changemakers.
Studio: IDW
Project: Wayfinding and Signage, Print design, Web design, Photography, Social Strategy, Launch Campaign, Swag
Role: Creative Direction, Art Direction, Production, Brand & Social Strategy